Cov Kev Tshawb Fawb Txog Cov Neeg Muag Khoom Siv Kis Las Ua tiav Kev Loj Hlob Lag Luam Los Ntawm Silicone Hip Pads

Txawm hais tias cov neeg faib khoom siv kis las tseem tab tom sib tw hauv cov pawg ib txwm muaj xws li skis thiab khaub ncaws caij tsheb kauj vab, ib pawg neeg ua lag luam ntse twb tau tsom mus rau kev lag luam me me ntawmsilicone duav pads.Cov ntaub ntawv qhia tau hais tias tus nqi loj hlob txhua xyoo ntawm cov khoom tiv thaiv kev ua si thoob ntiaj teb ncav cuag 12.7%, nrog rau cov ntaub qhwv caj dab silicone nkag mus rau hauv kev caij tsheb kauj vab, caij ski, thiab caij skateboard sai sai vim lawv muaj ob qho txiaj ntsig ntawm "kev tiv thaiv kev nplij siab + kev haum ergonomic." Peb qhov xwm txheej hauv ntiaj teb no qhia txog yuav ua li cas cov neeg faib khoom tuaj yeem ua tiav kev loj hlob ntawm kev lag luam los ntawm kev npaj tswv yim zoo.

Kev Kawm Txog Qhov Teeb Meem 1: Los ntawm Cov Khoom Siv Caij Tsheb Kauj Vab mus rau Cov Khoom Muag Zoo Tshaj Plaws Thoob Ntiaj Teb: Lampada Txoj Kev Nthuav Dav ntawm Pawg

Tom Qab: Kev Txais Lub Qhov Rai ntawm Lub Caij Nyoog ntawm Kev Caij Tsheb Kauj Vab Kev Nce Qib

Xyoo 2005, kev caij tsheb kauj vab tau nce siab hauv Tebchaws Europe, tab sis muaj qhov tsis txaus ntawm cov khoom siv tiv thaiv kev tshaj lij - thaum lub sijhawm ntawd, feem ntau cov chaw tsim khoom tsuas yog OEM cov chaw tsim khoom rau cov npe thoob ntiaj teb, thiab kev ua lag luam kawg tsis muaj cov khoom zoo, pheej yig. Lampada, tshwj xeeb hauv cov khoom siv caij tsheb kauj vab lag luam wholesale, pom tias cov neeg caij tsheb kauj vab mus deb feem ntau raug kev mob ntawm lub duav vim muaj kev ntxhov siab, thaum cov ris tsho paj rwb ib txwm muaj cov khoom siv tsis zoo thiab yooj yim deformed. Cov Haujlwm Tseem Ceeb: Kev Tsim Kho Khoom Tshiab + Kev Txhim Kho Channel Txawv Tebchaws

Kev Txhim Kho Khoom Zoo: Cov ntaub qhwv caj dab silicone kho mob tau muab tso rau hauv cov ris luv caij tsheb kauj vab, nrog rau kev tsim cua zoo li lub zes kom daws tau qhov teeb meem ntawm kev txhaws. Qhov ceev ntawm silicone kuj tau ua kom zoo dua, ua rau kev ua haujlwm ntawm lub ncoo nce 3 zaug. Cov "ris luv caij tsheb kauj vab nrog cov ntaub qhwv silicone" no tau dhau los ua cov khoom muag zoo tshaj plaws, nyob ntau dua 30% ntawm cov txee hauv cov khw muag khoom caij tsheb kauj vab European thaum tso tawm.

Kev Tawg Txoj Kev Teeb Meem Thoob Ntiaj Teb rau Kev Nthuav Qhia: Tsis txhob muaj kev sib tw ua lag luam hauv tsev uas muaj kev sib tw heev, lub tuam txhab tau tsom mus rau kev nthuav qhia kev caij tsheb kauj vab hauv Tebchaws Europe. Siv kev tsim khoom tshiab, lub tuam txhab tau txais kev pom zoo tshwj xeeb los ntawm cov neeg teeb tsa kev nthuav qhia, txuas ncaj qha nrog cov khw muag khoom siv kis las hauv lub tebchaws Yelemees thiab Fabkis. Cov xaj lag luam wholesale txawv teb chaws tau nce 400% hauv rau lub hlis.

Kev Hloov Pauv ntawm Cov Khoom Siv: Nrog rau kev nce ntxiv ntawm cov xaj, lub Hoobkas, thawj zaug yog OEM rau cov npe thoob ntiaj teb, tau dhau los ua tus neeg muab khoom rau Lampada, ua tiav kev hloov pauv los ntawm "kev faib khoom lag luam wholesale" mus rau "kev tshawb fawb ywj pheej thiab kev tsim kho tshiab + kev faib khoom thoob ntiaj teb." Kev Ua tiav kev loj hlob: Cov nyiaj tau los ntau dua 10 lab yuan hauv xyoo 2007, nrog rau cov ntaub qhwv caj dab silicone pab txhawb 35% ntawm cov nyiaj tau los; Txawm hais tias muaj kev cuam tshuam ntawm kev sib koom tsheb kauj vab hauv xyoo 2016, kev lag luam khoom siv tiv thaiv silicone txawv teb chaws tau txhawb nqa kev loj hlob ntawm cov nyiaj tau los ntawm 8% tawm tsam qhov sib txawv; Nws tseem yog tus neeg muab khoom sab saum toj 3 ntawm cov khoom siv tiv thaiv tsheb kauj vab hauv Tebchaws Europe, nrog ntau dua 200 tus neeg faib khoom koom tes.

Kev Kawm Txog Qhov Teeb Meem 2: Decathlon Cov Xwm Txheej thiab Cov Txuj Ci Nkag Mus Rau Hauv Ua Rau Cov Silicone Hip Pads Ua Ib Tug "Tus Qauv Kev Ua Si"

Tom Qab: Kev daws teeb meem "Cov Teeb Meem Mob thiab Cov Kev Xav Tau Tseem Ceeb" ntawm Kev Ua Si Loj Ua ib lub tuam txhab muag khoom siv kis las thoob ntiaj teb, Decathlon tau pom tias cov neeg siv khoom ib txwm feem ntau tso tseg kev ua si vim tsis muaj kev tiv thaiv txaus - cov neeg pib caij ski txhawj xeeb txog kev poob thiab raug mob, cov neeg caij skateboard raug kev txom nyem los ntawm kev sib txhuam ntawm lawv lub pob tw, thiab cov neeg mus ua si hauv chaw ua si xav tau kev txhawb nqa lub pob tw. Cov Haujlwm Tseem Ceeb: Kev Faib Tawm ntawm Qhov Xwm Txheej + Kev Nkag Mus Rau Hauv Channel
Cov Khoom Siv Kho Kom Haum Rau Cov Xwm Txheej Kev Ua Si:
Kev caij tsheb kauj vab: Kev tsim qauv tiv thaiv kev plam zoo dua kom tsis txhob muaj kev hloov pauv thaum caij tsheb kauj vab ceev ceev, sib xws nrog tsheb kauj vab ntawm txoj kev, tsheb kauj vab roob, thiab lwm hom tsheb kauj vab;
Caij Ski: Qhia txog ib daim silicone nyias nyias uas tuaj yeem muab tso rau hauv cov khaub ncaws caij ski, ua kom muaj kev tiv thaiv sib npaug thiab ua rau lub cev nyias, daws qhov teeb meem ntawm "cov khoom siv tiv thaiv loj";
Kev Ua Si: Ua los ntawm cov silicone uas ua pa tau zoo heev thiab tsim ntug tsis muaj qhov tsis sib xws, sib xws nrog cov ris yoga thiab cov khaub ncaws ua si nruj.

Kev Sib Koom Tes Hauv Txoj Kev Sib Sib Zog:
Koom tes nrog 200+ chaw ua si caij ski thoob ntiaj teb, suav nrog cov ntaub qhwv caj dab silicone rau hauv "cov khoom siv rau cov neeg pib tshiab," ncav cuag cov neeg siv los ntawm ob qho qauv ntawm kev xauj thiab muag khoom ntawm chaw ua si caij ski;
Teeb tsa "cheeb tsam kev tiv thaiv kev ua si" hauv cov khw muag khoom, tso cai rau cov neeg siv khoom sim cov nyhuv ntawm cov ntaub qhwv caj dab silicone ntawm qhov chaw, thiab txhim kho cov nqi hloov pauv nrog cov lus pom zoo ntawm tus kws qhia;
Txuas nrog kev pabcuam kev noj qab haus huv ntawm cov tuam txhab, dhau los ua tus neeg muab khoom tiv thaiv kev ua si rau cov tuam txhab xws li Google thiab Microsoft. Kev Ua tiav kev loj hlob: Kev muag khoom txhua xyoo ntawm cov ntaub qhwv caj dab silicone tshaj € 120 lab, suav txog 22% ntawm cov nyiaj tau los ntawm cov khoom siv tiv thaiv kev ua si; ​​Nws tsav tsheb nce 18% ntawm kev muag khoom tag nrho ntawm cov neeg pib caij ski thiab cov khoom siv caij tsheb kauj vab, dhau los ua "tus tsav tsheb khiav lag luam"; Tus nqi rov qab yuav khoom ntawm cov neeg siv khoom tau txog 37%, nrog cov neeg siv khoom tseem ceeb yuav qhov nruab nrab ntawm 2.3 yam khoom sib txawv txhua xyoo.

Kev Kawm Txog Qhov Teeb Meem 3: Lub Tswv Yim Zoo Kawg Nkaus ntawm Amazon Cov Neeg Muag Khoom Rov Qab, Muag Tau Ntau Tshaj 1500 Chav Hauv 30 Hnub

Tom Qab: "Qeb Me, Lub Caij Nyoog Loj" hauv Cross-Border Wholesale Blake, tshwj xeeb hauv kev faib khoom siv kis las hla ciam teb, pom tias thaum cov tsheb kauj vab nres (xws li Peloton) nrov hauv cov tsev neeg European thiab Asmeskas, cov rooj zaum qub tsis muaj kev nplij siab, thiab cov neeg siv khoom xav tau cov khoom siv tiv thaiv uas yooj yim nqa tau thiab sib xws.

Cov Haujlwm Tseem Ceeb: Kev Tso Chaw Tseeb + Kev Txhim Kho Tus Nqi Uas Tsim Nyog
Tsom Mus Rau Qhov Xav Tau Tshwj Xeeb: Feem ntau muab "cov ntaub qhwv caj dab silicone thoob ntiaj teb," sib xws nrog feem ntau cov tsheb kauj vab thiab cov khoom siv caij tsheb kauj vab sab nraum zoov, daws qhov teeb meem ntawm cov neeg siv khoom ntawm "kev nyuaj hauv kev nrhiav cov khoom sib xws." Txhim kho cov qauv nqi: Los ntawm kev yuav cov khoom siv silicone kho mob ntau, tus nqi muab khoom tau tswj hwm ntawm RMB 10.45, nrog rau tus nqi muag kawg ntawm USD 18.39, ua rau muaj qhov nyiaj tau los ntawm 54%.

Kev loj hlob los ntawm kev hais lus: Kev qhia txog cov ntsiab lus tseem ceeb ntawm "cov nplaum siv tau dua thiab tsis plam" daws cov teeb meem ntawm kev pov tseg thiab kev hloov pauv ntawm cov ntaub qhwv pob tw pov tseg; Kev txhawb kom cov neeg siv qhia lawv cov kev paub siv cov khoom hauv cov xwm txheej kis las ua rau muaj qhov ntsuas siab ntawm 4.9 lub hnub qub, nrog rau kev khiav tsheb organic suav txog 60%. Cov txiaj ntsig kev loj hlob: Hauv 103 hnub ntawm kev teev npe, qhov ntim muag khoom siab tshaj plaws tau txog 1565 units hauv 30 hnub, nrog rau qhov nruab nrab ntawm ntau dua 50 qhov kev txiav txim ib hnub; Kev muag khoom txhua hli tau txog ze li ntawm USD 35,000, dhau los ua 10 qhov khoom muag zoo tshaj plaws hauv Amazon pawg tiv thaiv kev ua si; ​​Tsav tsheb nce 25% hauv kev lag luam wholesale rau lwm yam khoom siv kis las, tsim kom muaj "khoom muag zoo tshaj plaws tsav tsheb + kev muag khoom txhua pawg". Cov Lus Qhia Tseem Ceeb los ntawm Kev Loj Hlob ntawm Tus Neeg Muab Khoom: 3 Cov Lus Qhia Txog Kev Ua Tau Zoo Rov Qab

Kev Xaiv Khoom Siv: Pib nrog "Cov Ntsiab Lus Tseem Ceeb"
Kev loj hlob ntawm cov ntaub qhwv caj dab silicone yog qhov tseem ceeb hais txog "kev daws cov teeb meem tshwj xeeb hauv cov xwm txheej tshwj xeeb" - kev nplij siab rau kev caij tsheb kauj vab, kev tiv thaiv rau kev caij ski, thiab kev nplij siab rau kev noj qab haus huv, es tsis yog tsuas yog ua kom tau raws li qhov xav tau "shaping". Cov neeg faib khoom yuav tsum tsom mus rau cov teeb meem tseem ceeb ntawm cov neeg nyiam ua kis las, xaiv cov khoom siv nrog cov ntaub ntawv nyab xeeb (silicone kho mob) thiab cov qauv tsim nyog (ua pa tau, tsis plam).

Txoj Kev Npaj Channel: Txuas nrog Scenario Ecosystems
Tsis txhob cia siab rau kev muag khoom hauv online xwb. Txuas nrog cov chaw muab kev pabcuam xws li chaw ua si caij ski, cov chaw caij tsheb kauj vab, thiab cov chaw ua si qoj ib ce, ua kom muaj kev nkag mus ntau ntxiv los ntawm tus qauv "kev muag khoom pob + kev xauj tsev"; tib lub sijhawm nthuav dav mus rau hauv B2B cov channel xws li cov khw muag khoom ua si txawv teb chaws thiab kev yuav khoom noj khoom haus ntawm cov tuam txhab kom ruaj khov cov chaw txiav txim.

Txoj Kev Loj Hlob: Los ntawm "Ib Phau Ntawv Muag Zoo Tshaj Plaws" mus rau "Kev Nthuav Dav ntawm Pawg"
Siv cov ntaub qhwv caj dab silicone ua ib qho kev tshawb pom tshiab, maj mam nthuav dav mus rau cov khoom tiv thaiv xws li cov ntaub qhwv caj dab silicone thiab cov ntaub qhwv caj npab, tsim ib qho "kev daws teeb meem kev tiv thaiv kev ua si" kom nce tus nqi rau ib tus neeg siv khoom. Piv txwv li, Lampada tau nthuav dav los ntawm cov ris luv caij tsheb kauj vab silicone mus rau ntau yam khoom siv tiv thaiv kev caij tsheb kauj vab, thaum Decathlon tau tsim cov khoom tiv thaiv dav dav rau txhua qhov xwm txheej.

Xaus Lus: Lub peev xwm loj hlob ntawm cov lag luam niche tseem tab tom raug lees paub. Kev loj hlob sai ntawmsilicone duav padstsis yog qhov xwm txheej uas yuav tshwm sim, tab sis yog qhov tshwm sim uas tsis zam tau ntawm kev nce ntxiv ntawm "kev ua haujlwm + kev nplij siab" hauv kev siv khoom ua si. Rau cov neeg faib khoom ua si, es tsis txhob sib tw ua lag luam hauv kev lag luam dej hiav txwv liab, nws zoo dua los tshawb nrhiav cov kev xav tau uas tsis tau txais kev pab hauv cov xwm txheej tshwj xeeb. Raws li cov ntaub ntawv tshawb fawb qhia, ib pawg me me uas daws qhov teeb meem mob siab txaus los txhawb nqa kaum lab daus las hauv kev loj hlob ntawm kev lag luam.